alpro

Agency appnovation
Role Design Lead
Sector Grocery

Alpro, Europe’s largest plant-based milk brand, partnered with us on a creative campaign to highlight innovative ways to use their products. As Design Lead, I crafted a playful, visually rich website that stayed true to Alpro’s fun and approachable tone. I conducted interviews with baristas to inform both the creative direction and UX—ensuring the final experience was rooted in real-world insight and user behavior.

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